Communications Specialist

Summary
The Communications Specialist will enhance the Agency’s external engagement efforts through social media content, online reputation management, video content creation, event tabling and community outreach. The ideal candidate is a creative storyteller with a passion for developing engaging content, building relationships, and promoting the Agency in an effective positive manner. Assists in the day-to-day operations of the Marketing and Communications department. Ensures Agency brand messaging is consistent, timely, and relevant.

Essential Duties and Responsibilities include the following. Other duties may be assigned.

• Develop, implement, and manage social media strategies across all platforms (e.g., Facebook, X, Instagram, YouTube, and LinkedIn) to increase audience and engagement.
• Create consistent, engaging social media content calendars to maintain an effective online presence.
• Create and curate engaging content that aligns with our Agency brand voice and objectives.
• Monitor social media trends, track effectiveness of social media strategies, and adjust as needed.
• Prepare reports on engagement metrics, audience growth, and campaign performance.
• Respond to all social media and online comments and messages in a timely and professional manner.
• Monitor Agency brand online reputation through oversight of all Agency online platforms, outside of social media channels.
• Represent the Agency via information tabling at community events, fairs, and other external opportunities deemed appropriate to promote Agency and various projects.
• Develop engaging materials and presentations to effectively communicate our Agency messaging.
• Plan, script, shoot, and edit video content for social media, online platforms, and outreach initiatives.
• Ensure all video content adheres to the Agency branding guidelines and maintains a high level of quality.
• Collaborate with Agency team members to highlight key messages, events, and success stories.
• Build and maintain relationships with community partners, stakeholders, key community members and influencers.
• Contribute to the development of marketing and communication campaigns and initiatives.
• Assist in creating newsletters, brochures, and other marketing and communication materials.
• Collaborate with others in the Agency to ensure consistent messaging across all platforms and materials.
• Proofread, edit, and revise internal and external
• Requires strong interpersonal skills including the ability to interact positively with people ranging from individual members of the general public to those holding public office.

Supervisory Responsibilities
None

Qualifications
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Education and/or Experience

• Bachelor’s degree in communications, marketing, public relations or related field preferred.
• Proficiency in social media and online platforms.
• Two years’ marketing, public relations or social media experience are preferred.
• Experience using Microsoft Office Suite required.
• Experience using Adobe Creative Suite preferred.
• Strong writing and editing abilities, with attention to tone and style.
• Video creation and editing experience are preferred.

Knowledge, Skills and Abilities

• Strong organizational skills
• Strong attention to detail required
• Ability to complete projects on time
• Knowledge of marketing concepts
• Ability to work independently
• Ability to multitask
• High developed oral and written communication skills required
• Excellent interpersonal skills required

Physical Demands

The physical demands described here are representative of those that must be met by an employee to successfully perform the functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perm the essential function. They include: sitting, standing, kneeling, lifting, walking and use of hands/fingers.

Qualified applicants please send your resume:
Email to:
andreak@bcdcog.com

Mail to:
BCD Council of Governments
Attention: Andrea Kozloski
5790 Casper Padgett Way
North Charleston, SC 29406

EOE